Our Story
The "shoyo " is inspired by the ancient Japanese word "逍遥(sho-yo)," which embodies the spirit of freedom and traveling around the world with noticing the nature of the earth.
”shoyo”は、日本の古語「逍遥」からインスピレーションを受け、
自由な精神を持ち、広く自然の中を旅することをテーマに生まれました。
We aim to live in harmony on the earth and share the joy of travel.
サステナブルや自然派な製品を通じて地球に寄り添い、
世界中を旅する楽しみを共有することをミッションとしています。
Each item in our collection is crafted from 100% cotton sourced from the mountainous regions of Thailand, cultivated through organic farming practices. These natural fibers boast a gentle touch, offering you the ultimate comfort and liberation to revel in nature's abundance.
全ての製品は、タイの森林でオーガニックな栽培方法で育てられた コットンを100%使用しています。 自然の恵みを感じられる、とっても柔らかい肌触りのナチュラルな素材。 心地よさとスタイルを合わせた、自由なスタイルを。
Shoyo pieces are aimed at all women.
All clothes designed to be wearable by people of all ages.
This is a great piece to have on hand that can be used in a variety of situations,
not just on a daily basis but also when traveling .
Perfect for comfy room wear, going out, the resort, or anywhere you like.
To the days feel the earth,
to the time when you feel free and adventurous.
地球に寄り添える毎日へ、自由で快適な時間へ。
While traveling around the world,
the idea of "I wish there were a kind of clothing like this" and
the fashion inspiration I received in various countries led me to create shoyo collections.
Comfortable, stylish, and earth-friendly. That's the kind of clothing we aim to create.
A piece that makes you want to travel as far as you want, with freedom and freedom to be yourself.
We hope that shoyo will color your memories as you go about your daily lives.
